zz+How+to+answer+exam+questions

Summarize in half a A4 page your findings and suggestions on the SEO project. Who was the client, what was it what you found and what were the key suggestions as well as

b) Reflect on Worldsites-Schweiz SEO presentations’ recent quote: “If you want to catch a fish, you must think as a fish not as a fisherman”. //Long Island fisherman Captain John Rade (story taken from article “Think Like a fish” by Ian Brodie from his own website)// and link it to your project


 * Step one**


 * Get the keywords done**

Summarize in half a A4 page your findings and suggestions on the SEO project. Who was the client, what was it what you found and what were the key suggestions as well as

b) Reflect on Worldsites-Schweiz SEO presentations’ recent quote: “If you want to catch a fish, you must think as a fish not as a fisherman”. //Long Island fisherman Captain John Rade (story taken from article “Think Like a fish” by Ian Brodie from his own website)// and link it to your project

Step two

Rephrase for yourself the question into smaller and easier bits

A WHAT is SEO (either use a definition, easy to understand for none technical people or show samples where SEO is implied, as a sample of an easy definition would be : make sure that the digital content like website, youtube movie about a specific business can be found on the internet by potential customers What are key suggestions = what are the most important suggestions Who were my client in my project How do they use the web for promotion How visible are they on the web How active are others writing about them (web2.0) What did we learn from the visit What did we finally suggest them to change, improve

B What does that quote stand for What is the fish standing for What is the fisherman standing for What does the quote mean in generic What does the quote mean related to Search engine optimization How does the quote relate to my project